SDQ MICE 2026: Santo Domingo to Host Premier Regional Event for Meetings and Incentive Travel
SANTO DOMINGO, Dominican Republic — The Santo Domingo Hotel Association (AHSD) has officially announced the sixth edition of SDQ MICE 2026, the country’s leading professional showcase for the meetings, incentives, conferences, and exhibitions (MICE) sector. The event is scheduled to take place from September 21 to 23, 2026, at the historic El Embajador, a Royal Hideaway Hotel.
Supported by the Ministry of Tourism (Mitur) as a strategic ally and primary sponsor, the event aims to solidify Santo Domingo’s standing as a top-tier destination for high-level corporate events and international conventions in the Caribbean.
High-Level Business Connectivity
“SDQ MICE has become a strategic platform for connecting the Dominican Republic’s offerings with leading international buyers,” stated Gina Eli, President of the AHSD. She emphasized that this edition focuses on a high-level agenda designed to generate “concrete results” for the national hotel sector and tourism economy.
For the 2026 edition, organizers have forged a partnership with the international firm MICE Consulting to lead the selection and qualification of international buyers. This strategic move ensures that participants represent highly specialized profiles with significant business potential. Furthermore, the inclusion of U.S.-based incentive houses is expected to significantly expand revenue opportunities for Dominican suppliers.
Regional Synergy: From the Capital to the East Coast
While centered in the capital, the event highlights the logistical synergy between the country’s major tourism hubs. In coordination with the Santo Domingo Tourism Cluster, buyers will explore the cultural and heritage value of the Colonial City.
Significantly, the program includes a post-tour to Punta Cana. This extension allows international delegates to experience the transition from city-based luxury to the world-class resort infrastructure and Punta Cana lifestyle that dominates the eastern coast, showcasing the Dominican Republic’s capacity to host diverse, multi-destination corporate itineraries.
Management and Logistics
The technical direction of SDQ MICE 2026 will be led by Elizabeth Tovar, working alongside Fabeth Martínez, Executive Director of the AHSD. The comprehensive program is designed to immerse buyers in the local hotel infrastructure, culinary scene, and air connectivity, maximizing the conversion of business opportunities for congresses and incentive trips to the Dominican Republic.
By integrating the cultural depth of Santo Domingo with the high-end allure of Bavaro and Punta Cana, SDQ MICE 2026 positions the nation as a multifaceted destination for the global corporate travel market.
